IS IT THAT TIME OF THE YEAR?

Are you:

📊 In the process of developing digital communication plans for 2020, but you do not have industry insights?

💪🏽 Looking for second opinion on the effectiveness of your existing digital communication strategy?

🧐 Wondering if you are getting value for your social media marketing spend?

💰 Ready to use paid digital media, but are not sure where to start?

If you:

Are nodding to any of the questions above, then it is time you speak to us for assistance.

WE HAVE BEEN AROUND

We are the Pan-African digital marketing company, based in Johannesburg, South Africa.

When we started our operation, Facebook had only 100 million active users, social networks were still thought of as “flavour of the month”, and the few brave companies at the time were dipping their toes, not sure what to make of this new channel.

And paid social media? This type of advertising spend was still a novelty.

Facebook has since grown more than 20-fold to over 2 billion active users, and added Whatsapp and Instagram to its stable – the two platforms which were not around when eNitiate was launched. In addition, this social network behemoth is now listed on the NASDAQ.

Yeah, we have been around. And we are still at it.

OUR COMPETENCIES

Communication Strategies

 

COMMUNICATION STRATEGIES

   

Our communication strategies:

IDENTIFY problems/opportunities for clients.

PROPOSE available choices in solving the problems or leveraging the opportunities, and select a preference with rationale.

LAY out specific approaches and requirements.

PROVIDE measurement and evaluation criteria.

 

Multi-visual Content

   

CONTENT DESIGN

   

Our content design approach:

Ever-changing market TRENDS guide our content marketing efforts.

VISUAL content is more memorable.

VIDEO is currently the most engaging type of content, and yet the most challenging to produce.

CURATION of user content has become the accepted norm.

 

Digital Technology Solutions

   

DIGITAL TECH SOLUTIONS

   

The need for technology solutions:

 

The digital age dictates that marketing and communication solutions be INTEGRATED.

Digital technology enables the ability to generate, store and process DATA.

Increasingly, MACHINES are becoming smarter and no longer need humans to operate them in the performance of repetitive tasks.