Zonke Dikana Tag

Macufe 2012 social networking provides great insights

In this post, I share with you Facebook and Twitter highlights based on our social analytics relating to the recent Macufe 2012 event's 15th anniversary, with an estimated 170 000 revelers attending from all over the country, the continent and the rest of the...

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Learn how content drives Facebook fan behaviour

In this post, I analyze mainly SHARE results for 4 Facebook posts related to Macufe 2012, a 10-day annual event that is held in early October in Bloemfontein, South Africa, and that attracts over 150 000 revelers; to make the point that content is key...

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