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Last night’s Jeff Koinange Live show deserved some #TwitterAnalytics treament

With the saga surrounding the arrest of Jeff Koinange on contempt-of-court charges earlier this week, Kenya Television Network (KTN) had a trick up its sleeve for last night's Jeff Koinange Live (JKL) show at 10pm, and the stance worked.   [View the story "Last night's Jeff Koinange...

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#Infographic: 10 reasons why you need to use Google Analytics

There are so many reasons why Google Analytics is a great measuring tool. We have shared 10 reasons why this tool does exceptionally well when used with campaigns that require a report to track their success or failure to deliver. Of course this is not a...

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ANALYTICS IS EVERYTHING TO A BRAND WITH #ONLINEPRESENCE – PART 4

  In this part of our series on online analytics, we share insights on blogging techniques that observe SEO best practices, based on analysis of one of our previous blog posts. You are welcome to read Part 1 , Part 2 and Part 3 of the series.   Analysis of our blogging techniques For...

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Analytics is everything to a brand with #onlinepresence – Part 3

  In this part of our series on online analytics, we share knowledge on how we track our social community growths. You are welcome to read Part 1 and Part 2 of the series.   Measuring Twitter community development Community development is still one of key metrics for any brand developing...

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Analytics is everything to a brand with #onlinepresence – Part 2

This is a continuation of our series on the subject of importance of analytics for brands with online presence. Click here to read Part 1 of the series. Brands using social networks want to achieve a level of influence, as this enhances amplification of distributed content....

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Analytics is everything to a brand with online presence – Part 1

Whether yours is a commercial or personal brand, don't pass up the opportunity of applying many of the online tracking tools to monitor online presence. We always endeavour to discover the many free tools available on the Internet, and write about them in our eNiversity...

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