Our Work

COMMUNICATIONS STRATEGY:

We have always applied the following robust process in coming up with digital marketing solutions for all our clients:

1. Conduct a comprehensive online strength analysis

2. Extract key insights and determine best approach

3. Plan and implement

4. Measure and review

From 2019, we started to clearly distinguish communication strategy as one of our core service offerings that can also stand alone. As part of this focus, we have been developing digital marketing models, such as the Digital Brand Development Funnel, and we are also publishing digital marketing ebooks.

ANALYTICS

When it comes to data analytics, we are not scared to blow our own horn. We possess superior skills in this regard. This is the backbone of our robust communication strategies and highly creative content design capabilities.

Let us demonstrate our expertise with analytics gallery, which can be turned into a slideshow by clicking on any of graphs:

Let us demonstrate our expertise with analytics gallery:

PLATFORM DEVELOPMENT

We have been developing online platforms for our clients from 2013.

Here are the 3 most recent Websites that we developed and that are still live:

Foresight Website
YALI Africa Website

VIDEO CONTENT DEVELOPMENT CAPABILITY

Video, which is the most engaging type of content according to Global Digital 2019 report, is a key part of our content marketing solutions. Combined, we have developed over 50 videos for our clients since June 2017!

Here is our pick:

LIVE AMPLIFICATION OF EVENTS ON SOCIAL MEDIA

We have provided live social media marketing services, in addition to generic content marketing, for clients’ high-profile events since 2012.

Here is a sample of related posts that we have published to date:

CLIENT: YALI Regional Leadership Centre – Southern Africa

EVENT: Launch of YALI Africa and graduation of Power Africa 2019, Pretoria

CLIENT: National Department of Health – South Africa

EVENT: International Aids Conference 2018, Amsterdam

CLIENT: Global Entrepreneurship Network – South Africa

EVENT: The Road to Global Entrepreneurship Congress 2017, Lagos

CLIENT: City of Johannesburg

EVENT: Africities Conference 2015, Sandton

CAMPAIGN MARKETING

When it comes to our digital campaign marketing solutions, we go out of our way to “write our own briefs” – i.e. we identify opportunities for clients and propose campaigns accordingly.

Here is a sample of the related tweets we published on behalf of our past and current clients, going back to 2013:

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