Favouriting vs RT: Which one carries more weight?
In the last 7 days, my tweets got 4 favs for every 3 RT’s.
Of the Twitterers who favourited my tweets, I would have preferred @lindarottenberg – cofounder of Endeavor, and @reidhoffman – co-founder of LinkedIn, to RT instead. Main reason is that the relevant tweets would have been exposed to over 253,000 followers between the two.
Explaining the difference between favouriting and RT
While favouriting of tweets has been around for sometime and got popular since 2013, not everyone understands the difference with RT. This video by Vooza does an awesome job of explaining the difference in a 101-kind of way.