A new way to online shopping with Puma

Today's technology is moving at such a fast pace,  allowing loyal shoppers access to brands/products from anywhere in the world. Puma has introduced an exciting way of online shopping. Shop-able videos that allow customers to shop as they watch. The sportswear company's latest experiment allows viewers to immediately purchase items from their recent "Evolve" campaign.…

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Why use #Infographics?

If you work in the digital marketing sphere, you know that content generation does not only come in the common form of text. Theres is quite a number of ways you can use to speak to your audience. One of them is making use of infographics, a visual representation of information. A well thought out…

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Mzansi, I am an AFRICAN!

With the recent un-easiness regarding foreign nationals living in South Africa - Mzansi, this short-video clip serves to remind us that we are AFRICANS before we are SOUTH AFRICANS!

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Evolution-Xenolution

The other day I was sitting and thinking about the root causes of Xenophobia and despite having come up with the known reasons, I still couldn't really find a meaningful reason that made sense to me. I suddenly remembered the Theory of Evolution; Natural Selection. Charles Darwin explained this theory to show how over-time genetics mutate…

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#eNitiaters say #NoToXenophobia

BREAKING NEWS - The attacks on #foreignnationals residing in South Africa has taken centre stage. This is such a serious matter that I had to add my voice in saying #NoToXenophobia. The social cause of opposing those who are on a senseless rampage had to interrupt the self-indulgence I experienced from the Forbes cover spoof  we did to…

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Branding: Back to basics

I walked into my 10:30 am class , marketing to be precise, dragging my feet. That's how "amped" I was about the topic we were covering that morning. "Branding", all I kept thinking was "man, can this day be over already!"  Funny enough the topic turned out to be more fascinating than anticipated. I remember…

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