Analytics

13 stats about South Africa you need to know, from the Global Digital 2019 Report

In this post, I share stats about South Africa that will show that online media have effectively become the new normal for the country. The latest Global Digital Report - titled Digital 2019 Q3 Global Digital Statshot (July 2019) v01- is out. The first report for...

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3 reasons why Limpopo Province must leverage the rising star of Sho Madjozi

I, like many South Africans, have been fascinated by the meteoric rise of Maya Christinah Xichavo Wegerif, popularly known as Sho Madjozi. This young lady who is proud of her African roots, and especially her Tsonga culture that is fused into her colorful fashion...

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Johannesburg Water’s handling of #Talavera water interruption crisis proves social CRM is effective

In this blog, I shall be using my analytical expertise to show that Johannesburg Water's Social Media team recently did a sterling job with their social media communication related to the #Talavera crisis. I am also of the view that this case study carries practical...

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13% of Africa’s 54 countries contribute 66% to active Facebook users. And there is more.

This blog post was inspired by the most recent one I published, titled "What we can learn about Africa from the Digital 2019 report". It is a sequel, if you like. With Facebook is not only the king of all social networks, and it also...

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What we can learn about Africa from the Digital 2019 report

The Digital 2019 report by We Are Social, in partnership with Hootsuite, GlobalWebIndex, GSMA, Statista, Locowise, Similarweb and App Annie, has rich data that can be used for attaining a deeper understanding of digital and social media trends in Africa. This is due to the...

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It’s not surprising that WhatsApp is bigger than Facebook in South Africa

I heard on SAFM radio this morning that a recently released social media report shows that WhatsApp is bigger than Facebook in South Africa. What surprised me was the mention by the gentleman who was interviewed by Stephen Grootes that this finding is astonishing. Well,...

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