Analytics

Johannesburg Water’s handling of #Talavera water interruption crisis proves social CRM is effective

In this blog, I shall be using my analytical expertise to show that Johannesburg Water's Social Media team recently did a sterling job with their social media communication related to the #Talavera crisis. I am also of the view that this case study carries practical...

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13% of Africa’s 54 countries contribute 66% to active Facebook users. And there is more.

This blog post was inspired by the most recent one I published, titled "What we can learn about Africa from the Digital 2019 report". It is a sequel, if you like. With Facebook is not only the king of all social networks, and it also...

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What we can learn about Africa from the Digital 2019 report

The Digital 2019 report by We Are Social, in partnership with Hootsuite, GlobalWebIndex, GSMA, Statista, Locowise, Similarweb and App Annie, has rich data that can be used for attaining a deeper understanding of digital and social media trends in Africa. This is due to the...

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It’s not surprising that WhatsApp is bigger than Facebook in South Africa

I heard on SAFM radio this morning that a recently released social media report shows that WhatsApp is bigger than Facebook in South Africa. What surprised me was the mention by the gentleman who was interviewed by Stephen Grootes that this finding is astonishing. Well,...

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Infographic: Analysis of #TED2019 tweets

#TED2019 took place 15-19 April 2019 in Vancouver. We curated and analysed 26 349 tweets related to the event, as ideas worth spreading were being shared. RELATED POST: eNitiate were the social media partner of TEDxSoweto's Leapfrog partner The following metrics were used for the analysis: ✅...

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South African National Elections in Numbers – Part 4

In this last post of the #SAElections2019 series, I update South Africa's top 11 politicians by Twitter followers. The first post on the subject was published in April 2016 in the lead-up to local municipality elections. RELATED POST: South Africa's Top 11 politicians on Twitter by...

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