1+4 Metric Matrix: the perfect science for effective measurement of social media marketing

Did you know? According to Sproutsocial, the #1 challenge for Digital Marketers is in 2019 is the ability to measure social media ROI! This is despite: the fact this channel has been around for more 15 years; it’s voluminous user generated content; and its superior data curation capacity that creates enormous opportunities for analysis and […]