Interactive map of African countries on LinkedIn

African LinkedIn Stats | April 2016

In this post, we present LinkedIn stats (represented by number of accounts) for Africa, broken down by country. The stats were collected from the LinkedIn platform itself.

RELATED ENSIGHT:

Internet and Facebook Penetration in Africa

Table of Contents

Map of African countries on LinkedIn

The LinkedIn stats were found for all the African countries, except for two – Sudan and St Helena.  

Visualisation of the stats is in the form of an interactive Africa map below. 

Hover over any country to see its number of registered accounts as at today, 30 March 2016.

The LinkedIn stats were found for all the African countries, except for two – Sudan and St Helena.  

Visualisation of the stats is in the form of the map below, which uses shades of green colour to indicate sizes of registered users per African country. 

PLEASE NOTE: This map is static for mobile devices.

Linkedin Users by African Country | Apr 2016

Lighter Green – country with smallest LinkedIn population

Darker Green – country with largest LinkedIn population

Source: LinkedIn.com

Top 10 African Countries on LinkedIn

Top 10 African countries were extracted from the collected LinkedIn stats and are presented in the interactive graph below. 

We added the following to the graph – Internet penetration, LinkedIn penetration and populations – for a richer comparative analysis.

Hover over the graph for popup of the stats.

Top 10 African countries were extracted from the collected LinkedIn stats and are presented in the graph below. 

We added the following to the graph – Internet penetration, LinkedIn penetration and populations – for a richer comparative analysis.

PLEASE NOTE: This graph is static for mobile devices.

LinkedIn Users in Africa | April 2016

Size of a bubble signifies strength of LinkedIn penetration

Sources: LinkedIn, Internet World Stats

RELATED ENSIGHT:

Population by Country in Africa

Findings

  • Cumulatively, Africa has over 22 million LinkedIn subscribers, or 5% of LinkedIn universe.
  • LinkedIn penetration (sum of all accounts/population) for all of Africa is 2%.
  • South Africa has the largest number of LinkedIn accounts on the continent, and also the highest penetration at over 9%, followed by Tunisia.
  • Nigeria, the most populous nation in Africa, has the second largest number of LinkedIn accounts, but smallest LinkedIn penetration after Tanzania (0.86%).

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