NCR’s muted #onlinepresence contributes to under-delivery against its mandate

NCR’s muted #onlinepresence contributes to under-delivery against its mandate

The screaming title was splashed across many newspapers this past Wednesday: Half of South Africa’s consumers battle to pay debts. South Africa has 20 million consumers who have bought on credit. The black line in the graph below clearly indicates the worsening situation of those who cannot honour their debts. (more…)

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Online listening…Are we really?

Use of the internet has vast grown into a convenient way of communicating. A lot of digital firms in the marketing industry have adopted having the upper hand of staying on top of their services and making sure their clients stay happy and positive about the service they are being provided with, all this achieved…

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#Socialmedia will play a huge role in South Africa’s 2014 national elections

My prediction is that social media will set new standards in the 2014 national elections in South Africa, and I cannot wait to keep my tabs on this development.

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Battle for social share of voice is on this coming Saturday

This is going to be the busiest social media weekend in South African yet. 4 major events will all be happening tomorrow, Saturday the 2nd of February… of interest to us answer to the question: which event is going to win social share of voice by the end of the weekend?

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#DACongress trended on Twitter, thanks partly to party leaders

The Democratic Alliance (DA) had its elective congress this past weekend, where Hele Zille was reelected for her another 5-year term as the leader of the party. #DACongress also trended on Twitter.

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Social networking about #TEDxSoweto 2012 Leapfrog event

eNitiates were social media partner for TEDxSoweto 2012 Leapfrog event. We covered all aspects of the event mainly on Twitter. Our social networking included 2 Twitterviews – one with @KeloKubu (the licensee for the event) and the other with @ShakaSisulu of CheeseKids (one of the Leapfrog event speakers); and live tweeting during the event.

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