#infographic: WhatsApp for business?

#infographic: WhatsApp for business?

$19 billion, that's how much Facebook bought WhatsApp for. It is arguably the world’s fastest growing communication app developed thus far. Mark Zuckerberg in his letter officially announcing the purchase, partly wrote "Our mission is to make the world more open and connected. We do this by building services that help people share any type…

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The social media race

Taking just a glance may make you feel as though you are being left behind or overwhelmed with the way social media is vastly growing. Here is an infograph that summarizes the head to head race for the top spot in the social media world for 2014. We only take a look at the top…

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Digital Marketing Trends in 2014

  In this infograph we take a look at what was trending in the digital space during 2014. It looks like 2015 will bring with it more growth with more firms making use of social platforms for marketing purposes.

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What’s up with whatsapp? #Whatsappdown

Over the past weekend the hashtag #whatsappdown trended on twitter after whatsapp had a “blackout” when over 450 million of whatsapp users could not send or receive message for several hours worldwide on the 22 February 2014. The whatsapp black-out gave an app called Telegram messenger a boost, as nearly 5 million users signed up instead of opting for…

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#SocialMedia penetration by platform in South Africa

StatCounter's penetration stats for key social networks in South Africa - as at January 2014 - show interesting skews: Notice that Facebook - the king of social networks - and Twitter have higher penetration on mobile devices, while Pinterest, Youtube and linkedIn have higher penetration on desktop? The 2 of the possible reasons for the…

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Is hiding behind online screen names creating split personalities?

Most of you reading this have access to the internet whether it be mobile, desktop or tablet and I can safely assume that you have at least one social network in the form of Facebook, Twitter, MySpace and many others. The world has come a long way technologically, specifically in how we interact. The days…

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