How F8 Developer Conference 2017 finally put a stop to Facebook’s demise predictions

How F8 Developer Conference 2017 finally put a stop to Facebook’s demise predictions

Facebook's F8 Developer Conference took place a week ago. The one big and bold statement of the conference that stood out for me was the following: The statement above was made by Regina Dugan, the VP of Engineering, explaining that 60 engineers are hard at work developing a brain-computer interface that will allow for direct translation of…

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The youth and Social Media

Youth marketing is fast becoming the benchmark for any effective marketing strategy. Why are marketers targeting the youth differently to other market segments? The answer is laid out clearly by the American Press Institute, who say that the youth consumes information and news differently to other market segments.   Why millennials?   According to Pew…

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Interactive Graph: Internet and Facebook Penetration in Africa

The inspiration While tracking and publishing online mention stats on 6 African countries that were conducting elections and the referendum today, we hit on an idea to graphically display Internet and Facebook penetration stats of all African countries. The interactive graph of Internet and Facebook stats in Africa Using InternetWorldStats as our source, we graphed Internet and…

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Facebook making it’s mark in Africa

Facebook has well over 1.49 billion active users in the whole world, and 120 million of the users are from Africa. It is estimated that more than 80% of the users in Africa access the social media platform from their mobile phones. There is a steady growth of internet connection across the whole continent and Facebook…

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Can posting your CV on social media help you find a job?

It is safe to say that by now we all know that social media is an outlet that allows people from different nations to connect and share ideas, voice opinions and be familiar with current events. The success of social platforms such as Facebook, Twitter and Instagram have taken over the world with millions of…

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Ad-blocking

When you log onto your regular social platforms or visit certain sites, the first thing you notice seconds later are either ad banners or those annoying pop up ads enticing you to be part of the traffic to their site. Before the world started practicing the art of online- advertising, brands spent a lot of…

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