Media@SAFM: Why political parties should use EMPLOYED MEDIA for their 2019 election campaigns

Media@SAFM: Why political parties should use EMPLOYED MEDIA for their 2019 election campaigns

Here is a curation of tweets from Bra Willy Seyama's January 2018 radio feature on Ashraf Garda's #MediaShow on SAFM earlier today. The discussion was on the advantages of employed media in the current political environment in South Africa, and thus the advice to political parties to leverage this "free" platform as part of their…

Read More

EMPLOYEES ARE YOUR COMPANY’S CONTENT GOLDMINE

I was invited to facilitate a session as part of Smart-Link's seminar late last week. The topic of discussion was "Social Media Moving Beyond the Marketing Department", and the key  question was whether companies can use their employees to contribute to their Marketing Departments' content marketing efforts. Attending corporate delegates actively contributed their own thoughts during the…

Read More