8 LIVE SOCIAL MEDIA AMPLIFICATION STEPS that consistently yield desired results

Here is a surefire live social media amplification approach the eNitiaters implemented to propel the South African National Health Department – one of our digital media marketing clients – into top 3 overall Twitter contributors of 8th South African AIDS Conference that took place 13-15 June 2017 at Durban ICC, captured in a Storify below.


Click on the tab above for the full lessons as captured on our Storify.



The eNitiaters apply the lessons shared in this post with all client events, and these work all the time. Of course there may be variations, as influenced by clients’ specific brand properties and/or bespoke requirements. In addition, we always make space for “learning on the job”.

Any more thoughts on the best approach to amplify live events on social media? Leave comments here below.


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