Why digital agencies must treat their own brands as clients

This is the first of a 2-part blog series. In this post I make a case for the importance of healthy online brands for digital agencies.   Source of inspiration for this blog post Here is a Facebook post that inspired the idea for this 2-part blog series.   Sandy's post was published on a Facebook group…

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Cyberbullying must fall

Youth month reminds us of the brutality that our brothers and sisters went through 40 years ago. What happened in South Africa, June 16, 1976 , were young people fighting for nothing more than equal opportunities, for their generation and those to come. The biggest question that is always lingering is this: Are we seeing the…

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How is Africa raising issues to mobilise wide support on Social media?

Social media is without a doubt one of the most powerful mediums of communication. Increasingly, the youth have found a “voice” in raising political and social issues that have come to the fore. When national disasters or tragedies strike, social media is the first to break the news and netizens all there to spread and receive…

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Is your social media strategy about leveraging Twitter trends?

There are many social media strategies. Some are all-encompassing, and others are social network-specific. If your social media strategy is focused on leveraging Twitter trends, as new or small brands would do, this blog is for you.   Social media case in point The South African Broadcasting Corporation (or SABC) - South Africa's 80-year old…

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Social media trends and tools help the way Africa communicates

Social media trends and tools are changing the way Africa views communication. There's  a new language in Africa, and it goes by the name of social media. Look at the latest Portland report on how Africa tweets to see where we are as a continent in terms of the predominant language for twitter in Africa. Looking at these…

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Internet usage and the economy in Africa

Africa day falls within the month of May, so I found it fitting to write about  Africa, more importantly, internet usage and the economy in Africa. My team and I, (eNitiaters as we are collectively called), decided to dedicate to dedicate Africa Month to writing about the internet in Africa. To the world, Africa is inferior, despite being…

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