#16Days of Activism

RAPE, ABUSE AND MURDER – are the headlines that surface daily in the news. These words are associated with the injustices and violent behaviours affecting women and children every day. So now that the President has launched the “16 Days of activism” NOW WHAT? I feel like each one of these days should have an…

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Online listening…Are we really?

Use of the internet has vast grown into a convenient way of communicating. A lot of digital firms in the marketing industry have adopted having the upper hand of staying on top of their services and making sure their clients stay happy and positive about the service they are being provided with, all this achieved…

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90/10

Famous author Stephen Covey is credited as the one who introduced the world to the 90/10 principle. So as I stumbled on this theory of reaction, I thought to myself how does one react to all the tweets & status updates if they only account for 10%? Click on the image to enlarge Source: http://www.intentionallydigital.com/2012/09/08/show-7-the-9010-rule/ One…

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