What’s up with whatsapp? #Whatsappdown

Over the past weekend the hashtag #whatsappdown trended on twitter after whatsapp had a “blackout” when over 450 million of whatsapp users could not send or receive message for several hours worldwide on the 22 February 2014. The whatsapp black-out gave an app called Telegram messenger a boost, as nearly 5 million users signed up instead of opting for…

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Are #apps good for our heart rates?

There is so much to worry about lately - relationships, financial stress, traffic, too much work, too much workout, too much money, organic food with exaggerated health claims, choice between patented and generic medicines, radioactive waves emitted by mobile phones... and you can keep counting. Know the phrase "there is an app for that"? Well,…

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#SocialMedia penetration by platform in South Africa

StatCounter's penetration stats for key social networks in South Africa - as at January 2014 - show interesting skews: Notice that Facebook - the king of social networks - and Twitter have higher penetration on mobile devices, while Pinterest, Youtube and linkedIn have higher penetration on desktop? The 2 of the possible reasons for the…

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#Blogging101 Lessons

This is my first post since our new site went live over 24 hours ago, which eNitiaters are overly excited about. Amazing how the new site has reignited the enthusiasm in the team. This morning we revisited how we want to improve the quality of blogging, to ensure that we take this site to new heights,…

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You can be a #digital dj

Impossible possibilities is a mantra that @BraWilly_unLTD lives by. Often some individuals never get what he means exactly. But to me I've come to understand that he means in the digital context. With access to technology and the internet you can be anything! You can  simulate flying a plane, you can rent the runway , you…

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Hashtag (#) phenomena

The power of the hashtag (#) has proven to be a tremendously convenient and effective tool. Not only can you join or follow a conversation, but if used strategically it can build campaigns, promote products/ideas or incite a movement. Most companies have even adopted hashtags for online and offline marketing campaigns e.g. television, billboards, vehicle…

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