Social Media an effective tool during disasters

The Cape Town fire has died down, after residents and firefighters fought hard to keep the scorching blaze under control when it first started Sunday night 1 March 2015. Trending on social media were mostly Cape Town suburb names, which included daunting images of most of the city under fire. The reality and intensity of the disaster only…

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#Infographic : History of #ContentMarketing

Have you wondered what kind of marketing strategies the industry would be practicing today if the digital phase did not exist? How would success be measured without the apps or social platforms? Below is an infograph to show just how far the marketing era has come. Can you imagine what new mediums and strategies of…

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If we had a Bill of rights for #SocialMedia

A Bill, in lay man terms is, "a formal declaration of the legal and civil rights of the citizens of any state, country, federation, etc". Now that that's out-of-the-way, let's just imagine a bill was passed to make certain that every human being had access to the internet and had the right to use it…

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#AshesToAshes debut kicks up dust

Is the reception of a TV show's debut a fair reflection of the love it will enjoy going forward? Can we predict audience ratings success of a new TV show based on social media reaction to its very first episode? [View the story "#AshesToAshes kicks up dust" on Storify]

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