South Africa’s leading cities battle it out on #socialmedia

About this post In this post, our analysis shows that City of Joburg's @CityofJoburgZA Twitter marketing ticks the right boxes in comparison with City of Cape Town's @CityofCT. Results of our analysis lead us to conclude that it is only a matter of time before the former takes the crown for being the best-performing metropolitan municipality on social…

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The #Proteas fight till the end

The semi final game between the Proteas and New Zealand was a tense match. The Proteas lost by four wickets. Supporters took to Twitter and expressed their sentiments about the match. Despite the disappointment, cricket fans were impressed by the team's continuous efforts to win. [View the story "The #ProteaFire " on Storify] Anticipation that…

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Africa’s next Steve Jobs

Amidst the negative reports that seem to conveniently always do their rounds globally every single day, in my book Africa still remains one of the richest continents in the world if our natural resources are anything to go by. There are a lot of success stories that hail from our continent and I must admit…

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#Infographic: Content curation

Who says you always have to come up with fresh new content for your platforms, when you can simply curate? As much as there is debate going on regarding the dos and dont's in this regard, for many, supplementing their content marketing strategy by practicing content curation is the objective. Take a look at some of the…

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The right to #internet access

The internet is a platform that allows people to learn, connect and to stay informed about current affairs. The UN officially declared it a human right to have internet access in 2011. A disconcerting 68% of the world still does not have access to the internet. Amongst other things, the internet has allowed for collaboration,…

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Social Media an effective tool during disasters

The Cape Town fire has died down, after residents and firefighters fought hard to keep the scorching blaze under control when it first started Sunday night 1 March 2015. Trending on social media were mostly Cape Town suburb names, which included daunting images of most of the city under fire. The reality and intensity of the disaster only…

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