These 7 photos show honey brand marketers are not leveraging a basic user experience

Question Why are honey brand marketers missing the basic user experience - that of turning the container upside down when product is past a halfway mark? Ok, this loaded question sounds very much like a sweeping statement already. I shall use my observations from a#HoneyVisualProject to support my statement shortly, and leave you to make up your own…

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Ad-blocking

When you log onto your regular social platforms or visit certain sites, the first thing you notice seconds later are either ad banners or those annoying pop up ads enticing you to be part of the traffic to their site. Before the world started practicing the art of online- advertising, brands spent a lot of…

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Is Times Media flogging a dying media horse?

While going through The Business Times section of today's Sunday Times (a South African Sunday newspaper), I came across this print ad: The ad got me thinking, I have read broadly on this subject of media trends for over 6 years now.   A bit of context South Africa is going through a bout of…

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2010 World Cup memories shared by twitter netizens

As the investigations to how South Africa won the bid to host the 2010 World Cup continue, I can't help but wonder what level of damage this has on the country in regard to our international relations with the rest of the world. Never the less I personally thought we did a splendid job playing host…

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The digital momentum post 1976

The brand of every country is invested in its youth, as they are the custodians and future leaders who will direct the country either to sham or greatness. It is currently youth month in South Africa, the big question is, is it an exciting or depressing era for the youth in the young adult (21)…

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The era of millennials online

I have been hearing and seeing a lot of online media with the word "Millennial" in it. That word (also known as generation y) describes "children of the day"; any one born from the 1980s to the early 2000s; this according to Wikipedia. I decided to look into this word and I found that reference was being made to the…

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