Twitter

Top 18 African Heads of State on Twitter: it’s a mixed bag

Wondering which African Heads of State are big on Twitter in 2017? We have the answer for you in this blog post, where we picked the top 18 based on Twitter followers as at 7 July. We are using old-fashioned spreadsheets to present the results for numbers of  Twitter followers as a constant, compared to…

Read More

9 tweets about #AfricaInnovation Conference analytics

Victor Kgomoeswana has taken his passion for spreading the positive message about doing business in Africa to another level, by adding an annual conference property to his "Africa Is Open For Business" company. The company name is rather long, but thankfully it has an acronym - AIOFB. Let's quickly mention 3 big moves linked to…

Read More

The story about Kaizer Chiefs dominance on social media, captured in tweets

Where it all started: Bra Willy's blog post on Kaizer Chiefs dominance on social media that was inspired by a radio interview between the host - Ashraf Garda - and Kaizer Chiefs Corporate Communications Manager on the SAFM Sunday morning slot called The Media Show on 9/11. How is your brand doing on social media? Tell…

Read More

Is your social media strategy about leveraging Twitter trends?

There are many social media strategies. Some are all-encompassing, and others are social network-specific. If your social media strategy is focused on leveraging Twitter trends, as new or small brands would do, this blog is for you.   Social media case in point The South African Broadcasting Corporation (or SABC) - South Africa's 80-year old…

Read More

Twitter: l’achat de followers est inutile

L'un de nos récent client, que nous désignerons par Client X pour des raisons de confidentialité, souhaitait que nous l’aidions à accroître sa base de followers Twitter de 1000 - nombre de followers Twitter du Client X au moment où a débuté la gestion marketing de leur comptes sociaux il y a 18 mois -…

Read More

Buying of Twitter followers is wasteful expenditure

One of our most recent ex-clients, who we shall call Client X for confidentiality reasons, gave us a target to grow their Twitter followers from less than 1 000 when we took over their social media marketing account 18 months ago, to 20 000 by the end of our term of contract that was for 12…

Read More