Is verification a big deal for your social media pages?

In my opinion yes! Due to the fake news and imposers online, obtaining verification is somewhat a big deal. Being verified is something that most people or brands aspire to obtain. It is probably the digital way of communicating: "I am untouchable" without saying a thing. Social Media verification gives you instant credibility, in turn, increasing…

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eNitiate: Highlights of Socially (CSI)

It is an honor to be closely involved when it comes to decision making where Corporate Social Investment is concerned. Fortunately, eNitiate is one of the organizations that are very passionate about empowering young black people. Socially (Corporate Social Investment) is not just another department or division of work the company does, but it’s very…

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8 LIVE SOCIAL MEDIA AMPLIFICATION STEPS that consistently yield desired results

Here is a surefire live social media amplification approach the eNitiaters implemented to propel the South African National Health Department - one of our digital media marketing clients - into top 3 overall Twitter contributors of 8th South African AIDS Conference that took place 13-15 June 2017 at Durban ICC, captured in a Storify below.  …

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Can strength of women’s contribution to Facebook users be a predictor of protection of their rights?

This post was inspired by a discussion on the Media Show on SAFM this morning, where results from the latest research report on Women's Voice in Media were discussed by Lizette Khan, Gender Links and Krivani Pillay. You can find a Storify of the key discussion points that were tweeted here. These specific tweets planted the…

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Jokes that spoil the fun for the sensitivity mob

Has social media made us lose our sense of humor? That is the question I find asking myself. It seems that you can no longer voice your point of view or opinion on social media anymore without hurting someone’s feelings. Have you ever found yourself beginning to type out a text message, a post or…

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Facebook monthly active users grew by 39% in Africa in 2017

Facebook announced in June that there are now 2 billion monthly active users on this social network site! On the back of this announcement, we analyse the performance of the African continent on Facebook in this post.   Facebook monthly active users in Africa   We analyse Facebook monthly active users in Africa based on two comparative…

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