Jokes that spoil the fun for the sensitivity mob

Has social media made us lose our sense of humor? That is the question I find asking myself. It seems that you can no longer voice your point of view or opinion on social media anymore without hurting someone’s feelings. Have you ever found yourself beginning to type out a text message, a post or…

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Facebook monthly active users grew by 39% in Africa in 2017

Facebook announced in June that there are now 2 billion monthly active users on this social network site! On the back of this announcement, we analyse the performance of the African continent on Facebook in this post.   Facebook monthly active users in Africa   We analyse Facebook monthly active users in Africa based on two comparative…

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Cyberbullying, Social Media and the Youth.

We’ve all seen the typical high-school bullying scene in a lot of Hollywood films. It usually starts off with the typical popular high school jock picking on the not so popular high school nerd in front of a group of people. There is usually a plethora of insults, some physical assault on the not so…

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How Social Media gave Spanish GP 2017 a human face

Thanks to social media ... and specifically Twitter, today's Spanish GP had a human face that pulled at heart-strings. While track events themselves did not disappoint, a few off-track events, all involving one young Ferrari fan, gave the event a massive social media boost that set Twitter on fire across the world. Here are countries where #SpanishGP…

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The youth and Social Media

Youth marketing is fast becoming the benchmark for any effective marketing strategy. Why are marketers targeting the youth differently to other market segments? The answer is laid out clearly by the American Press Institute, who say that the youth consumes information and news differently to other market segments.   Why millennials?   According to Pew…

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Youngest continent Africa,is going global

Africa,the youngest continent by age, has the world's youngest population living in it. What does this mean for Africa and the internet? Africa has 9.8% of internet users out of its 16% of world population. This is a massive advantage which is taking the continent to greater heights. More and more African governments are beginning…

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