Content Marketing

Go digital or lose out

The world is swiftly moving towards a digital future. Everything we do will soon be dominated by electronic devices and "float into the air." Whilst the innovation of digital platforms continues to define markets and shape lives, some industries and people are finding it hard to adapt, whilst some remain rooted in the traditional way…

Read More

Real Time Digital

How do you come up with awesome strategies that your target market can embrace and relate to,gimmicks that will give your brand the desired response?The answer is......Real Time Marketing coupled with a dose of digital.Be pro-active,engage with your consumers monitor their behaviour changes regarding your brand.Digital has become a LIFESTYLE for many and so if…

Read More

Let’s keep the Madiba Legacy Alive.. #RipNelsonMandela

"When a great man dies...the sun never shines." - William Shakespeare Since, the passing of the great late Nelson Mandela the weather and aura in and around Johannesburg has been gloomy. It’s like the world has come to a standstill and the Nation together to honour Mandela. To honour him, let’s keep the spirit of…

Read More

The Power of words: Context vs. #Content

This blog was inspired by a conversation I had with a colleague. As we discussed, the importance of energies and self-actualisation - being in tune with yourself and realising your higher purpose in life. I had an “AHA Moment” as Oprah would say, I realised that I am bound to everything word I say and…

Read More

I am not a vendor, I am a Zulu

Working in digital content marketing in Mzansi can be challenging, given the diversity of our 11 official languages. This Idols SA video reminded me how easy it is for a misunderstanding to arise based on a simple word.

Read More